Rinse Off The Chlorine. Not Your Glow.

Korean-Inspired After-Swim Care

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EXPLORE SOOO PRODUCTS

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SOOO Swim Shampoo SOOO Swim Shampoo
SOOO Swim Shampoo
Dhs. 139.00
Dhs. 139.00
SOOO Swim Body Wash SOOO Swim Body Wash
SOOO Swim Body Wash
Dhs. 139.00
Dhs. 139.00
SOOO Ultime Hair Essence lifestyle with brush and sunglasses SOOO Ultime Hair Essence bottle with packaging
SOOO Ultime Hair Essence
Dhs. 121.00
Dhs. 121.00
SOOO Kids All-in-One Bath & Shampoo SOOO Kids All-in-One Bath & Shampoo
SOOO Kids All-in-One Bath & Shampoo
Dhs. 139.00
Dhs. 139.00

Swim Care Experts

Healthy Hair & Skin After Every Swim

Remove chlorine, salt and pool residue with SOOO's Korean swim care collection. Designed to cleanse, hydrate and protect swimmers of every age—from daily training to family pool days.

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Step 1

Body Wash

Wash away chlorine and salt with our gentle, tear-free body wash.

Step 2

Wash Your hair

Remove chlorine build-up and restore softness with our after-swim shampoo.

Step 3

Nourish your hair

Lock in moisture and repair with our K-beauty inspired hair essence.

SOOO Swim Body Wash SOOO Swim Body Wash
SOOO Swim Body Wash
Dhs. 139.00
Dhs. 139.00
SOOO Swim Shampoo SOOO Swim Shampoo
SOOO Swim Shampoo
Dhs. 139.00
Dhs. 139.00
SOOO Ultime Hair Essence lifestyle with brush and sunglasses SOOO Ultime Hair Essence bottle with packaging
SOOO Ultime Hair Essence
Dhs. 121.00
Dhs. 121.00

Step 1

Body Wash

Wash away chlorine and salt with our gentle, tear-free body wash.

SOOO Swim Body Wash SOOO Swim Body Wash
SOOO Swim Body Wash
Dhs. 139.00
Dhs. 139.00

Step 2

Wash Your hair

Remove chlorine build-up and restore softness with our after-swim shampoo.

SOOO Swim Shampoo SOOO Swim Shampoo
SOOO Swim Shampoo
Dhs. 139.00
Dhs. 139.00

Step 3

Nourish your hair

Lock in moisture and repair with our K-beauty inspired hair essence.

SOOO Ultime Hair Essence lifestyle with brush and sunglasses SOOO Ultime Hair Essence bottle with packaging
SOOO Ultime Hair Essence
Dhs. 121.00
Dhs. 121.00

From the SOOO Journal

Gentle, Tear-Free Care for Swim Days with Kids
  • Posted on
Gentle, Tear-Free Care for Swim Days with Kids
Tear-free, gentle, and made for daily use - the easy way to wash away chlorine after swim days with the kids.
Read more
Your Post-Swim Routine in 3 Easy Steps
  • Posted on
Your Post-Swim Routine in 3 Easy Steps
A great post-swim routine doesn't have to be complicated. Here's how we keep it simple at SOOO:   Step 1 – Cleanse: Wash away chlorine and salt right after you get out of the pool. Our tear-free, gentle body wash removes residue without stripping skin.   Step 2 – Rinse & Restore: Follow up with a shampoo built for after-swim hair. It removes chlorine build-up and brings back softness in one wash.   Step 3 – Nourish: Finish with a leave-in hair essence to lock in moisture and repair strands, so hair stays healthy no matter how often you swim.   Three steps, a few minutes, and you're ready for the next swim.
Your Post-Swim Routine in 3 Easy Steps
  • Posted on
Your Post-Swim Routine in 3 Easy Steps
A great post-swim routine doesn't have to be complicated. Here's how we keep it simple at SOOO:   Step 1 – Cleanse: Wash away chlorine and salt right after you get out of the pool. Our tear-free, gentle body wash removes residue without stripping skin.   Step 2 – Rinse & Restore: Follow up with a shampoo built for after-swim hair. It removes chlorine build-up and brings back softness in one wash.   Step 3 – Nourish: Finish with a leave-in hair essence to lock in moisture and repair strands, so hair stays healthy no matter how often you swim.   Three steps, a few minutes, and you're ready for the next swim.
Read more